But don’t go all AliExpress about it and focus on super-cheap things to sell on Amazon - profit margin is a very important factor and you’ll barely have any if you go with things that sell on Amazon below $10. It may be tempting to go ahead with a high-tier-price product on Amazon and worry less about the sales volumes but try to pick things that sell on Amazon within the $10-$50 price range as you probably don’t have the brand authority to make more expensive products. The fewer competitors listed for a given product, the more chances you have at getting top rankings (especially as a new seller). While the things that sell on Amazon may be popular among Amazon surfers and buyers, you have to factor in the competition as well. So, the best approach would be to explore competing listings or to rely on search volumes - any items that get over 50,000 Amazon searches each month (including few top related keywords) would also be a potentially good fit Your job is to find things to sell on Amazon that could potentially trigger at least 10 sales a day - this is a very good Amazon benchmark. There's no point in launching any product if there’s no customers looking for it. You can, of course, shorten the list and pick the ones that fit your business goals. So, how to find products to sell on Amazon? Before we show you how to actually run Amazon product research, let’s mention some of the most important criteria that make up things to sell on Amazon and things that sell on Amazon. While many other sellers still rely on hunches and most likely face failed product launches, you can go all data-driven and validate your idea before investing any further.ĭone right, Amazon product research should help you find the items to sell on Amazon that have a low overhead cost, a large potential customer base and fewer competitors competing for that valuable first Amazon search result. It is the key to discovering a winning product that has high demand and low competition. To put it simply, Amazon product research is a process of finding things to sell on Amazon to make money. Follow us on social media to read the latest strategies from the ecommerce community, and don't miss new opportunities to increase your profits: Take advantage of Semrush's ecommerce tools by entering Semrush AppCenter. Semrush is the online visibility platform platform trusted by seven million users and 30% of Fortune 500 companies. Hi! This post is brought to you by Sellzone, a blog designed by Semrush to help your ecommerce business grow. So, what is the easiest way for beginners to identify things that sell on Amazon? The real Amazon gem can only be discovered with the help of data and thorough analysis of the existing Amazon landscape.ĭoesn’t sound that straightforward, after all? It can be - assuming you know where to start your search for things to sell on Amazon to make money and have the right tools at hand. These are just some of the ideas that might seem good at first but they're not reliable when it comes to how to find products to sell on Amazon. Global trends (“everyone’s talking about the new Lego collab, I could sell something related to it”).Intuition (“this product could be the next POP IT”),.Anecdotal evidence (“product X seems to be getting some Amazon traction”),.So, how would you go about finding the items to sell on Amazon that will bring you the most money? Beginners often rely on the wrong things: And this is where sellers and sellers-to-be often get it wrong. Sellers tend to focus on things related to generating traffic - from nailing Amazon’s internal algos to driving external traffic to advertising - but as with traditional product launches, the most important thing is picking the right products to sell on Amazon. Yet with almost 2 million sellers currently operating on the platform, Amazon is already packed, so Amazon sales are more of a fiercely competitive race. And it seems fairly straightforward - you set up your listing, fine-tune its looks and content (known as Amazon listing optimization), and wait for the buyers to flow in. As 63% of all product searches start with Amazon, it is the most attractive marketplace for sellers of all kinds.
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